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Navigate the assets page

Assets is where all your material lives: the video, images and audio you've brought into your organization. It's where you upload new material, browse what you already have, extract scenes for the AI to use, tag your footage, and delete what you no longer need.

The difference between scenes and uploads

This is the distinction worth getting straight first, because it decides what the AI can do for you.

Uploads are the original files you brought in. They stay available to you at all times and you can drag any of them straight into your timeline yourself. What they can't do is get picked up by the AI ad assembler.

Scenes are sections cut out of those video uploads, and they're the pool the AI ad assembler searches when it fills a project with B-roll. One uploaded video usually produces several scenes.

Scenes are cut for you automatically. The AI scans your original file, looks for distinct actions in it, like someone picking up a product or holding it to camera, and cuts each one into a scene of roughly four to six seconds.

Those scenes aren't fixed-length clips though. Each one is a section of the original file, so when you drop a scene into your timeline you can always extend it back out to the full length of the source video.

What this means in practice: the more scenes you have, the more the AI has to work with. A video sitting in Uploads with no scenes extracted is invisible to it.

What's in the left menu

Click Assets in the left sidebar and the Scenes page opens first.

Scenes holds every scene extracted from your videos, ready for the AI to draw on.

Uploads holds everything you've brought in, whatever the type. Any video that hasn't had scenes extracted shows a No scenes label in its top right corner, and you can click it to start extracting straight away.

Extract scenes collects the videos still waiting, with a count beside the menu item so you can see how many are outstanding. Extract scenes from your uploads covers the full process.

Images and Audio hold the rest of your material, split by type. If one is empty you'll see a prompt to drop files in, and Upload your raw video content covers getting material in there.

Quick collection is a scratch pad for anything you want to come back to. Bookmark scenes, uploads or assets with the heart icon, keep a mix of types together in one place, and download the lot at once from the action bar.

Trash is where deleted files land. Restore one to put it back in your library, or delete it permanently to remove it for good.

Tags is where you build your own tag hierarchy. Tags give the AI the information it can't pick up by analyzing your footage, like the location a clip was shot in or the campaign it belongs to. Structure your tag hierarchy covers how to set that up well.

How your assets are displayed

Switch between list view and grid view, and sort by when an asset was created, newest or oldest first. The search bar at the top finds specific material, which Search and filter your assets goes into properly.

Every asset shows its length in the bottom left corner, with the file name, file type and dimensions underneath.

  • Videos use their first frame as the thumbnail. Hover and move across it to scrub through the whole video without opening it.
  • Audio shows its transcription on the tile. Hover and move across it to read what's said, so you can find the right clip without listening to it.

Open a single asset

Double click an asset, or click its file name, to open it on its own.

For a video, this opens the scene extraction window: the transcript with timestamps down the left, the source file playing in the middle, and a timeline of its extracted scenes along the bottom. From there you can adjust scene lengths, extract new scenes, add tags, download the file or move it to the trash. Extract scenes from your uploads walks through all of that.

The info icon in the top right opens the file's details: sample rate, when it was created and who uploaded it, a smart summary describing what's in the clip, and its AI provenance, which tells you whether the file was AI-generated.

For an image or audio file there are no scenes to show, so you get the file details along with the options to add tags, download it, add it to your quick collection, or delete it. Audio files play here too, so you can listen through a clip before deciding where to use it.

Work with several assets at once

Click an asset to select it, or hold Cmd (Ctrl on Windows) to select several. An action bar appears at the bottom of the screen showing how many you've picked and their combined file size.

From there you can add them to your quick collection, add or remove a tag across the whole selection, view details, or download them to your computer. The three dot menu holds Delete selection, and Clear deselects everything.

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