Builds the whole ad, not a clip
Brief it once and the Solid Agent writes the concept, picks the takes, writes the script, adds the voice and assembles a finished, editable ad.
Best Motion alternatives
What Motion does well, where it falls short, and the best alternatives for brands and their agencies.
Quick answer
If you want another creative analytics tool, look at Foreplay for ad inspiration, competitor tracking and briefs, or Atria for ad intelligence with AI concepts and scripts. If what you really need is more ads built on what your analytics shows, Solid produces them from your own footage, with all major video and image models built in.
What is Motion?
Motion is a creative analytics platform for paid social. It pulls in every ad you run, tags and analyzes the creative with AI, ranks ads on a leaderboard, benchmarks them and sends reports and alerts. It tells you what works; it does not produce the ads.
motionapp.com ↗Why teams look for alternatives
Does not produce ads. Starts at $999 a month.
The Solid Agent
The AI ad agent that does the whole job
Other tools generate assets. The Solid Agent runs the production end to end, on your own footage and brand.
Works on your real footage
It searches every scene, transcript and person in your library and cuts your best takes in order. Generation only fills the gaps.
Knows your brand
It reads your Brand Hub, video guidelines and House Rules before every script, and remembers what you teach it.
Asks before it builds
It proposes concepts and recommends one, so you steer the idea before anything is rendered.
Edits by conversation
Rewrite a line, add hooks, swap a clip or restyle captions by typing. Every hook, body and CTA combination stays editable.
Closes the review loop
It summarizes reviewer comments, works the feedback in and translates approved ads for every market in one request.
AI-native, never hardcoded
The Solid Agent does the work. You can change every step.
Solid is a fully AI-native creative engine: the Solid Agent runs the whole production in a chat. Nothing is locked. Open any step and adjust it by hand, down to the frame in the video editor.
Concept
The Solid Agent
Proposes concepts for your brief and recommends one.
You can change
Pick one, combine them or write your own.
Script
The Solid Agent
Writes the script, hooks and CTA in your brand tone.
You can change
Edit every line, hook and call to action.
Voice
The Solid Agent
Voices the script with your brand voice or an AI voice.
You can change
Swap the voice, change the pacing or use your own recording.
Scenes and cut
The Solid Agent
Picks your best takes and cuts them in order.
You can change
Swap clips and trim by text or on the multi-track timeline.
Captions and formats
The Solid Agent
Styles captions and exports every format and language.
You can change
Restyle, move and fine-tune everything before export.
At a glance
Top Motion alternatives compared
| Software | Best for | Price range | Next step |
|---|---|---|---|
 Foreplay#1 pick | Ad inspiration library, competitor tracking and briefs | $59 to $459 a month, Enterprise custom | Visit Foreplay ↗ |
 Atria | Ad intelligence with AI concepts, scripts and images | $219 to $1,549 a month, Enterprise custom | Visit Atria ↗ |
 Solid | Produces the next ads from what your analytics shows | €299 to custom | Request access |
Prices from each provider’s pricing page, verified 28 October 2026. *Not published by the provider; third-party reports.
Motion
What Motion does well, and where it falls short
What Motion does well
- Deep creative analytics across every ad
- Leaderboards, benchmarks and AI tags
- Reports and alerts for the whole team
- Unlimited seats and ad accounts
- Attribution integrations
Where Motion falls short
- Does not produce ads
- Starts at $999 a month
- Price rises with ad spend above $50k a month
The alternatives
3 Motion alternatives in detail
- 1
Foreplay
Ad inspiration library, competitor tracking and briefs
- Swipe file and search across 200M+ ads
- Spyder competitor tracking
- Lens analytics for your own ads
- Briefs, plus MCP and API on Workflow
$59 to $459 a month, Enterprise customforeplay.co ↗ - 2
Atria
Ad intelligence with AI concepts, scripts and images
- Large ad library and competitor follows
- Creative analytics with Radar AI strategist
- AI concepts, scripts, ad copy and images
- MCP access, SOC 2 Type II
$219 to $1,549 a month, Enterprise customtryatria.com ↗ - 3
Solid
Produces the next ads from what your analytics shows
- The Solid Agent builds new hooks and angles on last week’s winners
- Connect Claude and your analytics over MCP
- Variants named for Ads Manager
- Every format and market from the same footage
€299 to customRequest access
How to choose
What to look for in a Motion alternative
Real footage or generated
Do you want ads built from your own footage and creators, or generated with avatars and models? Solid does the first and has generation built in.
Made for performance ads
Look for hook, body and CTA variants, every aspect ratio and platform safe zones.
Team and client review
Check whether reviewers can comment on the frame and approve without an account.
Pricing model
Credits, per-video fees or fixed plans: compare what one finished ad really costs you.
FAQs
Frequently asked questions
Anything else? We’re happy to walk you through Solid with your own footage.
Book a demoCan I edit what the Solid Agent makes?
Yes, every step. The Solid Agent does the work in a chat, but nothing is hardcoded: you can change the concept, rewrite the script, swap the voice, replace scenes and fine-tune the final cut in the video editor, by text or on the timeline.
What is the best Motion alternative?
Foreplay and Atria are the closest Motion alternatives for creative analytics. Solid is the pick when you need to produce more ads from what your analytics shows, not another analytics tool.
Is there a cheaper Motion alternative?
Foreplay has a lower entry price. Solid starts at €299 a month for one brand and about 15 finished ads, self-serve by card.
Is there a Motion alternative that uses real footage?
Yes. Solid builds ads from your own footage and real creators instead of avatars, and generates only the shots that are missing.
Which Motion alternative is best for agencies?
Solid: a workspace per client, guest review links without an account, and a Partner Program with 20% lifetime revenue share.
Keep reading
Related pages
Solid is the AI creative engine for brands and their agencies. Its agent turns a brand’s own footage, creators and best ads into finished video ads for Meta, TikTok and YouTube, and generates only the shots that are missing.
Request access
Try the Solid alternative with your own footage
See what Solid makes from your own footage. Tell us about your team and we’ll set you up.