Solid vs Creatify: which is better for video ads?

An honest, side-by-side comparison of Solid and Creatify on features, pricing and fit.

Quick comparison

Solid vs Creatify: For brands and agencies that want ads that look like their brand, Solid is the stronger choice. The Solid Agent builds finished, editable ads from your real footage and creators and fills every gap with all major video and image models. Creatify starts from a product URL, templates and avatars. Pick Creatify only for the cheapest start without footage.

What is Solid?

Solid is the AI creative engine for brands and their agencies. Its agent turns a brand’s own footage, voice and best ads into finished video ads for Meta, TikTok and YouTube. It starts from your real footage and creators, and its AI Video Generator fills only the shots that are missing. Every step stays editable: script, voice, scenes and the final cut.

What is Creatify?

Creatify is an AI video ad tool that turns a product URL into video ads with AI avatars, templates and generative models. It offers a free plan, credit-based paid plans, brand spaces, a Creative Agent, an API and support for 75+ languages.

creatify.ai ↗

How Solid works

Real footage first, generation built in

Solid is not only a generator. It cuts your real footage into ads and generates what is missing.

Real footage first

Solid edits the video you already have

  • Every upload cut into scenes, described and transcribed
  • The agent picks your best takes and cuts them in order
  • Edit by text or on a multi-track timeline
  • Your creators, products and voice, not synthetic stand-ins

Generation built in

And generates what is missing

  • All major video models, including Veo and Seedance
  • All major image models, including Nano Banana 2, FLUX and Seedream
  • Your own scenes as references, so shots match
  • AI voices and brand voice cloning

The Solid Agent

The AI ad agent that does the whole job

Other tools generate assets. The Solid Agent runs the production end to end, on your own footage and brand.

Builds the whole ad, not a clip

Brief it once and the Solid Agent writes the concept, picks the takes, writes the script, adds the voice and assembles a finished, editable ad.

Works on your real footage

It searches every scene, transcript and person in your library and cuts your best takes in order. Generation only fills the gaps.

Knows your brand

It reads your Brand Hub, video guidelines and House Rules before every script, and remembers what you teach it.

Asks before it builds

It proposes concepts and recommends one, so you steer the idea before anything is rendered.

Edits by conversation

Rewrite a line, add hooks, swap a clip or restyle captions by typing. Every hook, body and CTA combination stays editable.

Closes the review loop

It summarizes reviewer comments, works the feedback in and translates approved ads for every market in one request.

AI-native, never hardcoded

The Solid Agent does the work. You can change every step.

Solid is a fully AI-native creative engine: the Solid Agent runs the whole production in a chat. Nothing is locked. Open any step and adjust it by hand, down to the frame in the video editor.

Concept

The Solid Agent

Proposes concepts for your brief and recommends one.

You can change

Pick one, combine them or write your own.

Script

The Solid Agent

Writes the script, hooks and CTA in your brand tone.

You can change

Edit every line, hook and call to action.

Voice

The Solid Agent

Voices the script with your brand voice or an AI voice.

You can change

Swap the voice, change the pacing or use your own recording.

Scenes and cut

The Solid Agent

Picks your best takes and cuts them in order.

You can change

Swap clips and trim by text or on the multi-track timeline.

Captions and formats

The Solid Agent

Styles captions and exports every format and language.

You can change

Restyle, move and fine-tune everything before export.

See the Video Editor · See the Solid Agent

Key differences

What sets Solid and Creatify apart

Raw material
SolidYour real footage and creators, cut by AI
CreatifyProduct URL, templates and AI avatars
Generation
SolidAll major video and image models, built in
Creatify50 to 100+ premium models
Agent
SolidSolid Agent builds the whole ad from your library
CreatifyCreative Agent
Brand and review
SolidBrand Hub, comments on the frame, client links without an account
CreatifyBrand spaces; review not documented
Buying
SolidSelf-serve by card via Stripe, from €299 a month
CreatifyFree plan, credits from $15 list, expire after 2 months

Feature by feature

Solid vs Creatify, side by side

FeatureCreatify
Real footage, cut by AI
Ads cut from your own footageYesScene detection, A-roll and B-roll sorting, the agent cuts your takes in orderPartialAdd your own images and clips; focus is URL to video and avatars
Generation, built in
AI agent that builds the whole adYesSolid Agent: concept, scenes, script, voice and editYesCreative Agent
Generative video and imagesYesAll major video and image models, including Veo, Seedance, Nano Banana 2, FLUX and Seedream; your scenes as referencesYes50 to 100+ premium models
AI avatars and actorsNoNot offered, by design: real creators onlyYes300 to 1,500 AI actors, custom avatars
AI voices and voice cloningYesElevenLabs library plus Solid voices, brand voice clone from a 10 second samplePartialAvatar voices
Brand
Brand guidelines the AI followsYesBrand Hub, drafted from your website, plus video guidelines and House RulesPartialBrand spaces
Workspace per brand or clientYesMultiple workspaces under one billing accountYesBrand spaces, up to 10 on Business
Review and export
Real-time collaboration and comments on the frameYesLive project, comments pinned to the moment, @mentions, approval statusesPartialSeats by plan
Client review links without an accountYesGuest links, reviewers can never editNot documented
TranslationYesSpeech, captions and on-screen text, translated on your footageYes75+ languages
Integrations and trust
MCP or APIYesMCP connector for Claude, ChatGPT, Grok or LangdockYesAPI plans from $99 a month
EU hosting, GDPR DPA and SSOYesGerman company, EU hosting, SSO on EnterpriseNot documented
Buying
Self-serve checkout by cardYesPay by card through Stripe, invoice on EnterpriseYes

Based on publicly available information. “Not documented” means we could not find it in Creatify’s public material.

Honest assessment

Where each tool excels, and where it falls short

Where Solid excels

  • Ads cut from your real footage and creators
  • Generation built in for every missing shot
  • Full editor: text editing, timeline, captions, safe zones
  • Team and client review in one place
  • Built for multi-brand teams and agencies
  • EU hosting, GDPR and C2PA

Where Creatify excels

  • Free plan and low entry price
  • Product URL to video in minutes
  • Large AI avatar library
  • 75+ languages
  • API plans for developers

Where Solid falls short

  • No AI avatars or URL to video
  • Higher entry price than credit plans

Where Creatify falls short

  • Ads rely on templates and avatars rather than your own creators
  • Credits expire after 2 months
  • Review and approval workflow not documented

Pricing

Solid vs Creatify pricing

Solid

Self-serve plans by brands and ads per month, pay by card through Stripe.

Starter
€299 / month
1 brand, about 15 ads a month
Grow
€999 / month
Up to 3 brands, about 75 ads a month
Scale
€1,999 / month
Up to 10 brands, about 150 ads a month
Enterprise
Custom
250 to 1,000+ ads a month
See Solid pricing

Creatify

Credit-based plans.

Standard
$15 / month list
55 credits, 1 seat
Pro
$55 / month list
280 credits, 2 brand spaces
Max
$95 / month list
730 credits, 3 seats
Business
$195 / month list
1,500 credits, 10 seats
Enterprise
Custom
Unlimited seats

List prices from the Creatify pricing page; the page also shows discounted prices and a 30% saving on annual plans.

Sources: Creatify pricing page. Prices verified 28 October 2026; always check current prices with each provider.

The verdict

Choose Solid or Creatify?

Choose Solid if

  • You have footage, creators and past winning ads
  • You want real people in your ads, with generation for the gaps
  • Brand consistency matters for every ad
  • Several people or clients review and approve ads
  • You want EU hosting and a GDPR DPA

Choose Creatify if

  • You want to start for free or at a low price
  • You want video from a product URL
  • AI avatars suit your brand
  • You need an API for video generation

Bottom line: Creatify starts from product URLs, templates and AI avatars. Solid starts from your brand, and the Solid Agent turns it into finished ads. For performance video ads, that is the stronger foundation.

FAQs

Solid vs Creatify: common questions

Anything else? We’re happy to walk you through Solid with your own footage.

Book a demo

Is Solid or Creatify better for video ads?

Solid is better for brands and agencies scaling ads from their own footage and creators, with generation for missing shots and team review. Creatify is better for a low-cost start with URL to video and AI avatars.

Does Solid generate video like Creatify?

Yes. Solid has all major video and image models built in, including Veo, Seedance, Nano Banana 2, FLUX and Seedream. It does not offer AI avatars or URL to video.

How does Creatify pricing compare to Solid?

Creatify lists plans from $15 to $195 a month by credits, plus a free plan. Solid plans start at €299 a month for one brand and about 15 ads, self-serve by card.

Can I switch from Creatify to Solid?

Yes. Upload the footage and ads you have, let Solid draft your Brand Hub from your website and brief the Solid Agent. Our team helps with onboarding on Scale and Enterprise.

Can I edit what the Solid Agent makes?

Yes, every step. The Solid Agent does the work in a chat, but nothing is hardcoded: you can change the concept, rewrite the script, swap the voice, replace scenes and fine-tune the final cut in the video editor, by text or on the timeline.

Keep reading

Related pages

Solid is the AI creative engine for brands and their agencies. Its agent turns a brand’s own footage, creators and best ads into finished video ads for Meta, TikTok and YouTube, and generates only the shots that are missing.

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See the difference with your own footage

See what Solid makes from your own footage. Tell us about your team and we’ll set you up.