Solid takes over the repetitive work: clips, first cuts, captions, voice and formats. You keep the creative calls.
Sound familiar?
What video editors tell us in our calls, and how Solid solves each one.
Today
Raw footage sits in Drive folders, old project files and finished ads with captions burned in. You search from memory.
With Solid
Every upload is cut into scenes, described and transcribed. Search by what happens, what is said or who is in the shot.
Today
Download the voiceover, import it, trim the pauses, retime the captions, style them again. A hook edit can take up to an hour.
With Solid
AI voices, voice cleanup, pronunciation rules and saved caption styles are built in, so the boring part of the edit is done for you.
Today
New end card, new offer, new format, new language. One ad in ten variants and fourteen languages is 140 exports.
With Solid
Bulk changes across every version: swap an end card or CTA once, export every format and language from the same project.
Today
Two to three hours per ad, much of it rough-cut assembly before the creative work starts.
With Solid
The Solid Agent builds the first 70 to 80% of the cut from the brief. You spend your time on the cuts that need an editor.
In their words
For me, it is finding the right clips for the script.
How Solid helps
The Smart Library cuts every upload into scenes and makes them searchable by description, speech and on-screen text.
Smart LibraryVoiceovers actually take a lot of time.
How Solid helps
AI voices, voice cleanup and pronunciation rules live inside the editor, so there is no download, import and trim.
Video EditorIt is much easier for day-to-day creatives to do that in one tool, and not have to go to ElevenLabs, get credits there, this kind of multi-tooling thing.
How Solid helps
Library, voices, editing, review and translation share one workspace, without credits and exports between tools.
All featuresFrom our customer and prospect calls. Names withheld.
Where your time goes
| Task | Today | |
|---|---|---|
| Finding the right takes for a script | Searching folders from memory | Seconds, by search |
| A UGC hook edit | Up to an hour | A few minutes to review and fine-tune |
| Swapping end cards on many ads | Re-editing every project | One bulk change |
| Ten variants in three formats | Thirty exports by hand | One project, one export |
Typical timings from our customer conversations and Solid demos. Results depend on your footage and brief.
If you are switching
Why video editors move to Solid from Premiere Pro, CapCut, DaVinci Resolve and more, what they gain, and how to switch.
Why teams switch
Premiere Pro gives you every control, and you still build the rough cut, the captions, the voiceover timing and every variant by hand. Clip search across years of footage depends on your memory.
How to switch
Upload the raw footage behind your Premiere projects, and use Solid for first cuts and variants while hero films stay in Premiere.
What you gain with Solid
Why teams switch
CapCut is fast for one edit. Variants, formats and languages multiply the same manual work, and voiceovers mean downloading, importing and trimming pauses by hand.
How to switch
Move your UGC and B-roll into the Smart Library and rebuild your most common edit as a reusable brief.
What you gain with Solid
Why teams switch
DaVinci Resolve is built for finishing and color. Ad volume means exporting the same timeline over and over, and marketers cannot brief changes without your time.
How to switch
Keep Resolve for color-critical work and run the weekly ad variants in Solid.
What you gain with Solid
Solid vs DaVinci Resolve DaVinci Resolve alternatives blackmagicdesign.com
Why teams switch
Final Cut Pro keeps the work on one Mac, and review happens in yet another tool. Every variant is still an export by hand.
How to switch
Upload your library once and invite the people who review your work.
What you gain with Solid
Why teams switch
Descript makes editing talking videos as easy as editing a document. Performance ads need more: B-roll from your whole library, hooks, CTAs, safe zones and many variants.
How to switch
Bring the recordings you edit in Descript and the B-roll around them into one Solid project.
What you gain with Solid
Why teams switch
After Effects is the right tool for complex animation. Rebuilding the same lower thirds, packshots and end cards for every ad is not.
How to switch
Export your recurring motion elements with alpha once and add them to the Brand Hub.
What you gain with Solid
How you use Solid
Shoots, creator content and old projects go into the Asset Library and get indexed.
From the brief, the Solid Agent assembles the takes, voice, captions and music.
Trim by text or on the timeline, grade, retime, restyle.
Hooks, CTAs, end cards, formats and languages from the same project.
Comments land on the frame; you fix only what matters.
What you get
Click any card to see how it works.
Find any take by what happens, what is said or what is on screen.
Start from a finished draft instead of an empty timeline.
Edit by text or on a multi-track timeline, frame by frame.
Swap end cards, CTAs or captions across many versions at once.
Caption presets plus TikTok, Instagram and YouTube safe zones.
AI voices, voice cleanup and translated voiceovers on your footage.
How Solid rolls out
The most successful teams split the work like this. Start with one person and add the others as you grow.
Step 1
Brand rulesCreative lead or strategistSets the Brand Hub, video guidelines and House Rules once.
Step 2
FootageCreators and shootsRaw footage and past ads go into the Asset Library, tagged automatically.
Step 3
Drafts and variantsMarketer or generalistBriefs the Solid Agent in a chat and gets finished, editable ads.
Step 4You
FinishingVideo editor, optionalFine-tunes on the timeline where it matters.
Step 5
ApprovalLead or clientComments on the frame and approves, without a Solid account if needed.
By role
Customer stories
Solid really shines at taking the key lines from a script and matching them to the right footage from our shoots and creator videos. I no longer search through folders for the right clip.
Cameron Acus-StokesVideo Editor, Paid Marketing, Butternut BoxThe game changer for us was building one really strong ad from our best ads, UGC and B-roll, with fast cuts and different hooks to test, all in one tool. That saved us a lot of time and nerves.
Lisa Krapinger-RuetherSenior Vice President Digital, NEOHFAQs
Anything else? We’re happy to walk you through Solid with your own footage.
Book a demoNo. Solid removes the repetitive part of the edit. Editors keep the creative decisions and finish ads where it matters.
Yes. Many editors use Solid for clip search, first cuts and variants, and keep Premiere Pro or After Effects for hero films and complex motion work.
Edit by text or on a multi-track timeline, with trims, transitions, color grading, captions and safe zones.
Yes. Import overlays with transparency, such as animated text or packshots, and reuse them across projects.
Clip search, first assembly, voiceovers, captions, end cards, formats and translations: the work that repeats on every ad.
Yes. One project exports every aspect ratio, from 9:16 to 16:9, in up to 4K.
Keep reading
Solid is the AI creative engine for brands and their agencies. Its agent turns a brand’s own footage, creators and best ads into finished video ads for Meta, TikTok and YouTube, and generates only the shots that are missing.
Request access
See what Solid makes from your own footage. Tell us about your team and we’ll set you up.
